The Futur™
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How to create a magnetic brand

In this episode, Anneli and Chris discuss the traits of what they refer to as magnetic brands. That is, brands that customers prefer over others and that have true fans. If you are interested in branding, brand strategy, or trying to figure out how to bolster your brand, then give this conversation a listen.

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Featured

Essential Episodes

Should You Follow Passion or Profit? (Pt. 1)

What is a brand?

How to start your own design agency

Done is better than perfect

Deep Dive: Guide To Freelancing

Brand Strategy and Advertising

The Art of Sales and Negotiation

How to run your own YouTube channel

Contagious Selling

The library

All Episodes

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The Art of Detachment Part 2

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September 7, 2022

Put something on the line

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Making a marketing strategy from scratch

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How to make content that goes viral

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Making sense of data

From Gangster to CEO

Navigating the Creative Industry

Build Your Personal Brand

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Self Sabotage Part 3

Self Sabotage Part 2

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What is copywriting?

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You Can’t Be Good At Everything

How chatbots and messenger automation work

Natasha Takahashi

Life in the Metaverse

Making time for yourself

How to tell better stories

How to tell your story

How Brand Strategy Works

You don’t need to be an expert

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Taking Risks

What makes something valuable?

Learn Together

Making The Internet Fun Again

Forget The Algorithm

The Science Of Sleep

Nicoline Douwes

Just Do The Work (Pt. 3)

Design Your Life (Pt. 2)

February 23, 2022

Should You Follow Passion or Profit? (Pt. 1)

February 16, 2022

NFTs For Newbies

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How to think on your feet

February 2, 2022

How to stay curious

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Why you dread doing the work

January 19, 2022

Own who you are

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Into the Creative Unknown

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Start before you’re ready

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How to Build Authority

Rochelle Moulton

December 22, 2021

How to Design a Presentation

Ashley Smithers

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Death by a thousand cuts

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The Art of Sales and Negotiation

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How to get more from what you read

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Is Being A Designer Enough?

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What is Primal Branding?

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You Are Here (For Now)

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Done is better than perfect

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October 20, 2021

The Difference Between Art and Design

Loyola Marymount

October 13, 2021

What is experience design?

October 6, 2021

You are one decision away

Kyle Quilausing

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How to run your own YouTube channel

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Round 5: Success leaves clues

Chris Do & Mo Ismail

September 17, 2021

Round 4: Change the plan, not the goal

Chris Do & Mo Ismail

September 16, 2021

Round 3: A long term sacrifice

Chris Do & Mo Ismail

September 15, 2021

Round 2: Failure is the building block

Chris Do & Mo Ismail

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Round 1: Remove emotion from the equation

Chris Do & Mo Ismail

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The Brand Doctor

Henry Kaminski Jr.

September 8, 2021

Golden Handcuffs

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Chris Do & Greg Gunn

August 25, 2021

A fighter’s mindset

August 11, 2021

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Copywriting and Cold Emails

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Lauren Schwendimann

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How to start your own design agency

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Christine Looser

When to fire all your clients

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How to make it in the dice business (Part 2)

Dungeons & Dragons & Dice (Part 1)

Brand Strategy and Advertising

When your plan fails

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How to Price Your Work

Teaching the Business of Design

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Why Quantity Leads to Quality

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Find Your Creative Courage

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How to Position Your Agency

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February 24, 2021

High performance creativity

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Passive income for designers

February 10, 2021

Why remote work works

Cameron Pierron

February 3, 2021

Building The Futur™

January 27, 2021

Chris Do’s Origin Story — Part 1

January 20, 2021

116 - Leveling up in life

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The Business of Sound Design

January 6, 2021

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Bas van Leeuwen

December 30, 2020

Scaling a business during a pandemic (Part 2)

December 23, 2020

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Prototyping made easy

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The business of hand lettering

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November 27, 2020

Redesigning education

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Building a community

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Digital real estate

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Invisible marketing

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Email marketing like a pro

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Making it in Film and TV

Matthew Helderman

October 12, 2020

Winning over new clients

October 5, 2020

100th Episode: Live Q&A

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September 28, 2020

Side project gone wrong

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September 21, 2020

Making life happen for you

September 14, 2020

Build your dream job

September 7, 2020

Deep Dive: How to be a professional

August 31, 2020

Introducing “Hey Chris”

Chris Do and Greg Gunn

August 24, 2020

Deep Dive: Teaching on YouTube

August 10, 2020

Deep Dive: Listening, Learning and Mindfulness

The Business of Podcasting

Jordan Harbinger

Why Your Story is Valuable

From ice cream parlor to design studio

Tales From a Creative Director

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The Promise of Virtual Reality

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Stop Giving Advice, Ask More Questions

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Designing With Empathy In Mind

Design, Comedy and Personal Branding

Why Branding Matters

Stef Hamerlinck

Empathy, Self-Publishing and Collaborative Spirit

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Deep Dive: The Pressures of Leadership

Marie Elena Rigo

Deep Dive: Vulnerability and Human Connection

Stress Addiction and Hustle Culture

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Don’t Be Afraid, Just Try

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Philip Van Dusen

February 3, 2020

Work-Life Balance As A Creative

Robert Hranitzky

January 27, 2020

Inclusion and Belonging: The Difference

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December 20, 2019

Stealing Like An Artist - Part 2

October 31, 2019

Don’t Call It A Side Hustle - Part 1

October 25, 2019

A New School

October 16, 2019

Giving Back to the Design Community

Martha Murray & Heather Crank

October 8, 2019

Marketing Versus Branding

Fabian Geyrhalter

September 14, 2019

Contagious Selling

August 12, 2019

Believe You Can

Jonathan Courtney

August 10, 2019

A.I. & Creativity

Taking The Big Risks

December 3, 2018

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November 14, 2018

Challenges Of Post Production

November 11, 2018

Character-Driven Animation Part 2

September 8, 2018

Character-Driven Animation

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Gender in the Design Industry Part 2

Gender & The Design Industry

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The Importance Of A Name

December 21, 2017

Logo Inspirations

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The Knowledgeable Outsider

November 21, 2017

Cinematography Database

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November 13, 2017

Facing Your Fears: Logo Geek

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How To Get Work On Behance

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First Client Meeting: The Sales Call

August 29, 2017

Feeling Overwhelmed: Overload

August 29, 2017

Grow Your Business

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How To Charge More For A Logo

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Where To Start With Social Media

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Can You Charge To Diagnose?

August 29, 2017

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The Driving Force

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Determination and Persistence

The Importance Of Mentors

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Online Mentoring

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Living in the Dogma of your Parents

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The Pursuit of a Creative Life

Going Your Own Way

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Death. Life's greatest gift.

January 11, 2017

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Youmna Chamcham

December 21, 2016

Where Do You Draw Confidence From?

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Staff, Freelance or Entrepreneur?

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The Art of Communication

November 7, 2016

Cultivating Creative Culture

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Tapping Into Your Subconscious

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Tapping Into Your Subconscious

How To Ask For New Business

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Branding: Identity Design

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