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Are you solving the right problem?

Will your designs meet the needs of the end-user? Will they anticipate user behavior, understand what makes them tick, and give your clients the real results they’re looking for- delighted users who keep coming back and engaging?

Clients won’t buy in if your designs are a risk.

Sure, you can get a ready-made design template, slap in some copy and images and send that invoice along, but most clients with some Googling skills can do this without you. Yikes! Clients are looking for solutions to their business problems- not just a nice design.

It’s time to show your clients your value.

There’s a whole lot more to designing digital experiences, and a whole lot more money to be made developing websites and apps, once you tap into the power of User-Experience Design.

UX Fundamentals

Deliver Impactful Digital Experiences

Imagine knowing exactly how to design a client’s website or app because you know exactly what their end-user wants and needs. Imagine the satisfaction your clients will have when they realize how successful their launch is- and all while not overspending. Wait- what’s that we hear? Sounds like referrals coming your way, case studies getting published that show real results, dollar signs in your bank account, and opportunities knocking on your door.

Launch Your UX Services

Identify how to launch a UX Design strategy to solve a design challenge and offer UX assets to your clients that influence overall business objectives so you can deliver not just great designs but great results.

Solve Meaningful Problems

Use key UX Design methods to solve real problems for people so your designs increase your value, all while understanding how to design with people’s behavior in mind so you can set your clients’ minds at ease, knowing their launch will “work.”

Stop Reinventing the Wheel

With a review of popular case studies, you’ll not only learn from the best in the business, but you’ll also have a library of proven UX strategies in your pocket so you can deliver result-driven designs without the stress of coming up with new ideas 24/7.

How this works
04

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Inside This Course
What You Will Learn

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Get an inside look at UX Fundamentals

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From the instructor:

“I’m bringing a lifetime of lessons learned, mistakes made, and great successes to lead attendees along a rewarding UX Design journey.”

For the past two decades, Vincent Brathwaite has worked to transform communities through disruptive design methodologies, a process he learned by studying Industrial Design at Rhode Island School of Design, Product Design at Strate School of Design (Paris), Product Development at MIT, and Project Management and Data Analytics at General Assembly.

Recently, Vincent served as Head of Global Design Leadership for InVision, where he managed a community of over 4,500 design leaders around the world. While growing that community, he created a new business unit that garnered the support of notable business leaders in HR, marketing, product management, design, and engineering leading to an increase in product usage.

As a consultant he’s successfully executed projects for Red Bull, IBM, Caruso Affiliated, Tides Foundation, Diaspora Vibe Cultural Arts Incubator, Morehouse College, the US Dept. of Energy Georgia, and various companies in the social impact space.

He’s taught over 300 individuals UX Design as an adjunct professor at Rhode Island School of Design, adjunct professor at the School of Visual Arts in NY, and lead instructor at General Assembly combined. He's written articles of advanced UX topics for the Adobe XD blog “XD Ideas”.

As a speaker, Vincent has inspired thousands of designers and entrepreneurs at conferences such as the UX India Conference, UX Strat Online Conference, DesignOps Summit, Dribble: Hangtime Conference, National Urban League Conference, and TEDx Crenshaw.

In all that he does, Vincent is led by the following core principles; integrity, empathy, kindness, courage, and resilience.

Read More

Vincent Brathwaite

Vincent Brathwaite is a Caribbean American multi-disciplinary design leader, educator, speaker, and husband to Magalie Lachoua. He’s a visionary with a keen ability for assessing an idea’s potential and bringing its possibilities to life. His passion is to build bridges between cultures and unite people by their common thread.

Who this is for

Increase your opportunities and future-proof your career.

Heard about this newfangled thing called the tech industry? Yeah- it’s not going anywhere. And while the tech industry continues to grow, so do the opportunities of a UX designer, whether you’re a one-person powerhouse for small startups or part of dynamic UX team in a large corporation. Or maybe you’ll become a UX specialist who larger teams bring on for your expertise in one aspect of the process- talk about really increasing your value!

  • Graphic Designers
  • Brand Strategists
  • Copywriters
  • Design Students
  • Marketers
  • eCommerce Managers
  • App Designers
  • Web Developers
No items found.

UX Fundamentals

Improve your design skills, increase your value to clients, and deliver impactful digital experiences by understanding and applying the foundations of UX design.

What's inside
  • Instructional Videos
  • 3 Activities
  • Ready-to-Use UX Templates
  • UX Terms Glossary
  • UX Resources Library
What's inside
  • Instructional Videos
  • 3 Activities
  • Ready-to-Use UX Templates
  • UX Terms Glossary
  • UX Resources Library

UX Fundamentals

Improve your design skills, increase your value to clients, and deliver impactful digital experiences by understanding and applying the foundations of UX design.

What's inside
  • Instructional Videos
  • 3 Activities
  • Ready-to-Use UX Templates
  • UX Terms Glossary
  • UX Resources Library
UX Fundamentals
What's inside
  • Instructional Videos
  • 3 Activities
  • Ready-to-Use UX Templates
  • UX Terms Glossary
  • UX Resources Library

UX Fundamentals
01

Learn the fundamentals of typography to create visually stunning, impactful work. Start to see type differently when you practice and apply typographic principles, and finally understand why and how layouts look go

Difficulty Level
Launch Your UX Services

Identify how to launch a UX Design strategy to solve a design challenge and offer UX assets to your clients that influence overall business objectives so you can deliver not just great designs but great results.

Prerequisite
Solve Meaningful Problems

Use key UX Design methods to solve real problems for people so your designs increase your value, all while understanding how to design with people’s behavior in mind so you can set your clients’ minds at ease, knowing their launch will “work.”

Learning Roadmap
Stop Reinventing the Wheel

With a review of popular case studies, you’ll not only learn from the best in the business, but you’ll also have a library of proven UX strategies in your pocket so you can deliver result-driven designs without the stress of coming up with new ideas 24/7.

02

Reviews
03
No items found.
How this works
04

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

Learn the principles that will help you confidently begin your journey as a UX Designer. You’ll understand the difference between UX, UI, branding, and graphic design and how they can work together so you can create a career tailor-made to your strengths.

Learn how to surface user behaviors into translatable solutions so your designs get results. You’ll gain access to the language needed to share user stories with influential stakeholders so they have buy-in throughout the process.

Gain actionable skills to align business goals to the needs of clients’ customers that increase your value as a designer and make you an irreplaceable partner in their success.

Filled with ready-to-use templates, a glossary of necessary terms, and a library of resources, you’ll have everything you need to launch your UX services at your fingertips.

How it works
04

Take a deep dive into all things type

In each video lesson, Chris will teach you about typographic principles, the history of type, and how to apply the fundamentals across your design work.

Stretch and flex your design muscles

Practice what you've learned in the video lectures to push your skills further. Do the homework as many times as you need to fully grasp the material.

Watch Chris work

See how Chris makes improvements to previous students’ work using typographic principles. Then, take notes of how you can apply these same techniques to your own work.

Watch your skills develop

See your designs take on a whole new shape and meaning as you move through the course. Start to feel comfortable and confident with typography.

Get access to the community

Your enrollment includes access to our private Slack channel and an invitation to Circle. Connect and keep learning with your instructor, Chris Do, and Typography students around the world.

Who is this for?
05

Increase your opportunities and future-proof your career.

Heard about this newfangled thing called the tech industry? Yeah- it’s not going anywhere. And while the tech industry continues to grow, so do the opportunities of a UX designer, whether you’re a one-person powerhouse for small startups or part of dynamic UX team in a large corporation. Or maybe you’ll become a UX specialist who larger teams bring on for your expertise in one aspect of the process- talk about really increasing your value!

  • Graphic Designers
  • Brand Strategists
  • Copywriters
  • Design Students
  • Marketers
  • eCommerce Managers
  • App Designers
  • Web Developers
UX Fundamentals
Meet your instructor
06
Vincent Brathwaite
Follow
Vincent
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Syllabus
07

Course Curriculum

Move through the modules at your own pace, on your own time. You’ll have lifetime access to the course, so jump back in whenever you need a refresher.
Enroll Now
08

UX Fundamentals

Improve your design skills, increase your value to clients, and deliver impactful digital experiences by understanding and applying the foundations of UX design.

  • Instructional Videos
  • 3 Activities
  • Ready-to-Use UX Templates
  • UX Terms Glossary
  • UX Resources Library
$149
Enroll now
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