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Adapting to change is hard.
You’ve spent so much time honing your craft and sharpening your skills. But now it’s time to learn a new skill: marketing yourself online. So where do you start?
It’s time to step up your online marketing strategy.
One aspect all creative professionals need to improve is their inbound marketing efforts. And one of the simplest ways to achieve this is through blogging.
Blogging makes it easier for clients to find you.
You might be thinking, ‘is blogging even relevant anymore?’ The short and simple answer is yes. This kit gives you the tools to use blogging as a method to increase your value within your industry exponentially.
Learn the blogging secrets your competitors don't want you to know.
Document more than you create.
If you’re a perfectionist, you might put off releasing a blog post until it’s just right. This toolkit will teach you to document your process and demonstrate your value.
Avoid writer’s block.
One of the age-old excuses for not writing is a phenomenon known as writer’s block. You’ll learn how to easily find new ways to come up with ideas of what to write.
Sharpen your marketing skills.
Learn the tricks of the trade to SEO, content marketing (inbound marketing), and outreach to attract more leads to your website, and earn more business.
We’re not just talking about written content.
This toolkit will show you how to market any piece of content through your blog. Anything you produce—be it a deliverable or your unique process—is content that brings value to a prospect, or another creative entrepreneur.
Find the right keywords to get found.
Create content based on the most popular keywords your potential leads may be using. Implement them into areas of your blog to rank higher in search, and make it easy for prospects to land on your site.
Learn to network with people who don’t know you yet.
Networking with people has many powerful benefits. People tend to hire who they know and who they like. Outreach allows you to get prospects’ attention in a professional way, and builds a relationship that can turn into business for you.
A successful blog requires an understanding of user experience (UX).
User experience hails every website, in the visual and written form. You want to regularly inform and delight users with high-quality content on your blog, and make it easy for them to find the information they need.
We’re not just talking about written content.
This toolkit will show you how to market any piece of content through your blog. Anything you produce—be it a deliverable or your unique process—is content that brings value to a prospect, or another creative entrepreneur.
Find the right keywords to get found.
Create content based on the most popular keywords your potential leads may be using. Implement them into areas of your blog to rank higher in search, and make it easy for prospects to land on your site.
Learn to network with people who don’t know you yet.
Networking with people has many powerful benefits. People tend to hire who they know and who they like. Outreach allows you to get prospects’ attention in a professional way, and builds a relationship that can turn into business for you.
A successful blog requires an understanding of user experience (UX).
User experience hails every website, in the visual and written form. You want to regularly inform and delight users with high-quality content on your blog, and make it easy for them to find the information they need.
Matt Cilderman
Matt Cilderman has been publishing on the internet for over 20 years. He is the owner and Chief Strategist of Cilderman Solutions, an internet marketing agency. His fortes lie in marketing strategy, search engine optimization (SEO), blogging, and content marketing.
This toolkit is for anyone who wants to increase their business’s exposure online.
Blogging for Creative Entrepreneurs is designed to help you succeed by making the most of your online marketing strategy. You’ve got access to the tools, and now it’s time put them to good use:
- Students
- Freelancers
- Creative Directors
- Studio Owners
Blogging for Creative Entrepreneurs
This kit is designed to launch you into the next level of inbound online marketing, complete from mindset to execution.
- Blogging guide
- Downloadable resources
- Beginner & advanced strategies
- Set and meet goals
- Lifetime updates
Blogging for Creative Entrepreneurs
This kit is designed to launch you into the next level of inbound online marketing, complete from mindset to execution.
- Blogging guide
- Downloadable resources
- Beginner & advanced strategies
- Set and meet goals
- Lifetime updates
- 6+ hours of video lectures
- Self-study assignments
- Design critique videos
- Watch Chris work
- Bonus videos
- Lifetime updates
Learn the fundamentals of typography to create visually stunning, impactful work. Start to see type differently when you practice and apply typographic principles, and finally understand why and how layouts look good.
InDesign recommended
Take a look at some of the incredible progress our students have made. We’ll let their before and after’s do the talking here.
As a self-taught designer typography 01 course improved my approach towards design dramatically. It is way differentiated me from my peers at work even though they were more experienced. The way Chris critiques taught me how to explain my design and point out when its not working/something is missing. Typography 01 course on my CV also landed me a lot of interviews. (which I really thought were not even in my league back then).
Typography 01 was my very first online course after being in the field for over 20 years. I learned more about myself and my skills in the Typography 01 course than I had in those 20 years. I rediscovered passions for type that I had let slip and the input from all the instructors was amazingly valuable. I'm super grateful for the whole experience as it has already helped me in my work setting, results were basically next project after taking the course. Thank You to all the folks that make Futur happen.
The Typography course is an impactful journey that takes you through the process of learning how good typography came to be and how it can be implemented throughout any composition. Coming out of this course, anyone will have a strong set of eyes and skill in delivering substantial typography choices in design projects. The Future team has done an excellent job capturing the history, practicality, and opportunity typography provides when it is approached in a creative but methodical way; so much appreciation for this course!
Without any traditional design education, I always used to struggle with understanding the fundamental design principles. One of the most valuable parts of the course was seeing the way Chris critiques design work. That helped me improve my design thinking and process as well, and it made me understand what clients are looking for in design work. I would highly recommend the Typography 01 Course to anyone struggling with deeply understanding what good design is built upon.
Take a deep dive into all things type
In each video lesson, Chris will teach you about typographic principles, the history of type, and how to apply the fundamentals across your design work.
Stretch and flex your design muscles
Practice what you’ve learned in the video lectures to push your skills further. Do the homework as many times as you need to fully grasp the material.
Watch Chris work
See how Chris makes improvements to previous students’ work using typographic principles. Then, take notes of how you can apply these same techniques to your own work.
Watch your skills develop
See your designs take on a whole new shape and meaning as you move through the course. Start to feel comfortable and confident with typography.
Get access to the community
Your enrollment includes access to our private Slack channel and an invitation to Circle. Connect and keep learning with your instructor, Chris Do, and Typography students around the world.
Take a deep dive into all things type
In each video lesson, Chris will teach you about typographic principles, the history of type, and how to apply the fundamentals across your design work.
Take a deep dive into all things type
In each video lesson, Chris will teach you about typographic principles, the history of type, and how to apply the fundamentals across your design work.
Watch Chris work
See how Chris makes improvements to previous students’ work using typographic principles. Then, take notes of how you can apply these same techniques to your own work.
Watch your skills develop
See your designs take on a whole new shape and meaning as you move through the course. Start to feel comfortable and confident with typography.
Get access to the community
Your enrollment includes access to our private Slack channel and an invitation to Circle. Connect and keep learning with your instructor, Chris Do, and Typography students around the world.
This course is for any designer looking to understand type to improve their layout and design skills.
I learned more about typography in this course than during my BA in graphic design. This gives me confidence that I can make effective layouts and better design of any kind. I also felt I was part of a community, who learned together. Once a week for seven weeks, Chris critiqued our submitted layouts and this motivated us to put knowledge into practice and submit our work. This course is the best investment I've made in myself in becoming a better graphic designer. And I've invested in a lot of courses and books.
Chris Do is an Emmy award-winning designer, director, CEO and Chief Strategist of Blind and the founder of The Futur—an online education platform with the mission of teaching 1 billion people how to make a living doing what they love.
He currently serves as the chairman of the board for the SPJA, and as an advisor to Saleshood. He has also served as: advisory board member for AIGA/LA, Emmys Motion & Title Design Peer Group, Otis Board of Governors, Santa Monica College and Woodbury University.
Selected Videos
Graphic Design Tutorial: 10 Typography rules to help you improve your type skills. Get better at graphic design by understanding how to use type. Improve your layouts instantly by following these 10 easy to follow rules.
What makes for good type, layout and design? How can you art direct a designer when it comes to typography. Are there any examples or tutorials on critiquing typography for something with a lot of type?
Is it necessary to use a grid for your designs? In this video, Chris gives his honest answer, and shows how to create a grid using the Fibonacci Sequence.
Get ready to expand your knowledge and understanding of design. Take a look at what you’ll learn in each module, plus a few bonuses along the way.
Course
Curriculum
Typography 01
Our most popular course will show you the tools, techniques, and principles to use type like a master.
- 6+ Hours of video content: grid systems, contrast, balance, type choices, hierarchy
- Self-study assignments
- Watch Chris work
- Design critique videos
- Bonus Videos
- Lifetime updates
