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Creative Process

Get all the video content, resource material, and tools you need to document and establish your creative process.
Creative Process
Videos
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How do you bring an idea to life?

When a client asks, “what’s your process?” how do you respond? There are certain steps you take to develop a concept from start to finish. Read on to see how you can define and communicate your unique process.

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Video Content

Document and Show Your Creative Process

Document and Show Your Creative Process

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How to Not Suck at Color

How to Not Suck at Color

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Beeple NFT art makes history–selling for millions $$$ at auction!!!

Beeple NFT art makes history–selling for millions $$$ at auction!!!

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Making the Perfect Beer Commercial – Building A Brand, Ep 10

Making the Perfect Beer Commercial – Building A Brand, Ep 10

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24:22
Productivity Tips to GET MORE DONE

Productivity Tips to GET MORE DONE

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6:39
What is Branding? 4 Minute Crash Course

What is Branding? 4 Minute Crash Course

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03:48
Learn Typography Through This Poster Design Critique

Learn Typography Through This Poster Design Critique

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94:43
Brand Identity Design Presentations and Critique - Young Guns EP 10

Brand Identity Design Presentations and Critique - Young Guns EP 10

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61:11
Emily’s First Graphic Design Portfolio Review - Part 1

Emily’s First Graphic Design Portfolio Review - Part 1

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21:46
How to Write Content for the Web

How to Write Content for the Web

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25:53
Pitch This! How to Present Design Work to Clients like a Pro!

Pitch This! How to Present Design Work to Clients like a Pro!

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11:47
Designer Portfolio Reviews — Young Guns Ep.2

Designer Portfolio Reviews — Young Guns Ep.2

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46:40
What Makes a Logo Great and Iconic? With Sagi Haviv

What Makes a Logo Great and Iconic? With Sagi Haviv

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77:01
Working on a Design Team – Building A Brand, Ep. 3

Working on a Design Team – Building A Brand, Ep. 3

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25:39
3 Ways to Reclaim Your Creativity and Productivity

3 Ways to Reclaim Your Creativity and Productivity

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17:06
How To: Tell A Great Story—5 Storytelling Tips

How To: Tell A Great Story—5 Storytelling Tips

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07:10
Day in The Life of a Designer with Matthew Encina

Day in The Life of a Designer with Matthew Encina

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07:05
What Do Companies Look For in a Design Portfolio?

What Do Companies Look For in a Design Portfolio?

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18:32
Make A Case Study That Gets Client Work

Make A Case Study That Gets Client Work

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Why Redesign the Dropbox Logo? Design Master Brian Collins Explains

Why Redesign the Dropbox Logo? Design Master Brian Collins Explains

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83:52
What is Branding? A deep dive with Marty Neumeier

What is Branding? A deep dive with Marty Neumeier

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82:48
F1 Formula 1 Logo Review Critique

F1 Formula 1 Logo Review Critique

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06:43
What is the Difference Between Branding & Marketing? What’s More Important?

What is the Difference Between Branding & Marketing? What’s More Important?

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37:01
Beer Brewery Makeover — Building a Brand, Ep. 11

Beer Brewery Makeover — Building a Brand, Ep. 11

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24:11
Making the Perfect Beer Commercial – Building A Brand, Ep 10

Making the Perfect Beer Commercial – Building A Brand, Ep 10

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24:22
What is Branding? 4 Minute Crash Course

What is Branding? 4 Minute Crash Course

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03:48
How to Position a Brand

How to Position a Brand

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30:18
Brand Identity Design Presentations and Critique - Young Guns EP 10

Brand Identity Design Presentations and Critique - Young Guns EP 10

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61:11
How She Went From Charging $0 to $5k For Strategy in 6 Months

How She Went From Charging $0 to $5k For Strategy in 6 Months

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33:40
Designing a Beautiful Beer Can – Building A Brand, Ep. 9

Designing a Beautiful Beer Can – Building A Brand, Ep. 9

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26:12
A Better Way to Present to Clients – Building A Brand, Ep. 5

A Better Way to Present to Clients – Building A Brand, Ep. 5

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28:25
Working on a Design Team – Building A Brand, Ep. 3

Working on a Design Team – Building A Brand, Ep. 3

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25:39
How to Narrow Down Your Design Ideas – Building A Brand, Ep. 4

How to Narrow Down Your Design Ideas – Building A Brand, Ep. 4

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26:00
Logo Design Process with a Client - Building a Brand, Ep 6

Logo Design Process with a Client - Building a Brand, Ep 6

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24:43
Identity Design: Branding

Identity Design: Branding

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28:52
Featured

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Articles & Posts

How to Build a Brand in 24 Hours or Less

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Fabian Geyrhalter's sharing his process and framework to help you build a brand for yourself and your clients in 24 hours or less.

Written by
Nathalia Iole
Oct
6

I Copied a Year's Worth of Seth Godin's Writing in a Week.

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Here's what happened after I tried to do a year's worth of Copywork in one week.

Written by
Matthew Encina
Jul
13

How to Make a Director's Treatment

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Learn how to make a director's treatment to vividly share ideas with clients, while also increasing your value as a video professional.

Written by
Nathalia Iole
May
18

What are Stylescapes?

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What are Stylescapes, and how do you use them? We break down the necessity of Stylescapes in your creative and discovery processes.

Written by
Nathalia Iole
Mar
26

The Art of Deconstruction

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You can appreciate good work, but how do you make it yourself? Matthew Encina breaks down The Art of Deconstruction and how to reverse engineer success.

Written by
Matthew Encina
Sep
18

Before You Design Anything

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Before you design anything, there are three things to keep in mind to keep your design process focused and your clients happy.

Written by
Matthew Encina
Feb
14

Von Glitschka Show Notes

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There's no right or wrong way to take notes. But for those who are curious, here are my notes from my conversation with illustrative designer, Von Glitschka.

Written by
Chris Do
Jun
26
Free!

Dynamic Compositions Guide

If you ever find yourself feeling uninspired from your compositions, then this guide is going to help you break free from the vicious cycle of designer’s block and create more dynamic visuals. Plus we added a secret formula we use to help you conceptualize a little easier.

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Podcast Episodes

Forget The Algorithm

Forget The Algorithm

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EP
180
How to stay curious

How to stay curious

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EP
173
How to get more from what you read

How to get more from what you read

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EP
163
Everything is a Remix

Everything is a Remix

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EP
141
A New School

A New School

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EP
63
Stealing Like An Artist - Part 2

Stealing Like An Artist - Part 2

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EP
65
Don’t Call It A Side Hustle - Part 1

Don’t Call It A Side Hustle - Part 1

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EP
64
Believe You Can

Believe You Can

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EP
59
Say What You Think/Mean

Say What You Think/Mean

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EP
23
Learning, Collaboration, Critique & Feedback

Learning, Collaboration, Critique & Feedback

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EP
29
Where To Start With Social Media

Where To Start With Social Media

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EP
37
How To Get Work On Behance

How To Get Work On Behance

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EP
42
Cinematography Database

Cinematography Database

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EP
44
The Knowledgeable Outsider

The Knowledgeable Outsider

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EP
45
Logo Inspirations

Logo Inspirations

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EP
46
Finding Success in a Creativity

Finding Success in a Creativity

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EP
50
Taking The Big Risks

Taking The Big Risks

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EP
57
Learn

Courses & Resources

Just Updated!
NEW product
Business Bootcamp

Business Bootcamp

Chris Do
Chris Do

An eight-week, bootcamp-style coaching program designed to help you attract the right clients and grow your business.

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Blogging for Creative Entrepreneurs

Blogging for Creative Entrepreneurs

Matt Cilderman
Matt Cilderman
$79

This is the tool designed to launch you to the next level of inbound online marketing, complete from mindset to execution.

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Social Media Marketing

Social Media Marketing

Chris Do
Chris Do
$49

Watch Chris Do speak in front of a live audience and learn how can you use social media to build an audience, gain influence and market your products or services.

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Brand Strategy Fundamentals

Brand Strategy Fundamentals

Anneli Hansson
Anneli Hansson
$199

Do you want to get paid for your thinking? Brand strategy is the foundation for all branding and marketing. You will learn a proven framework and become your clients' go-to for developing their brand. Take the course to learn the fundamentals of brand strategy and enroll in the live workshop to gain experience with the process and problem solving through a real client brief.

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Just Updated!
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Stylescapes®

Stylescapes®

Chris Do
Chris Do
$199

Your design projects can be more profitable. Learn how to make more money doing what you love with fewer client revisions.

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Typography 01

Typography 01

Chris Do
Chris Do
$299

Push your design skills to the next level in our most popular course.

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