…Literally. Last week, our Pro Group members flew in to LAX to gear up for a jam-packed weekend at The Futur HQ for our first meetup of 2020.
On Thursday, February 27th, we held a special brand masterclass workshop & certification hosted by the brand master himself, Marty Neumeier, which kicked off our weekend with the Pro Group on a high note.
Saturday, Feb. 29th
Following Marty’s masterclass workshop, the Pro members got the chance to dive deeper into the topics presented and discussion. With both a whiteboard session and an after-hours powwow, each member of the group had the chance to explore the five disciplines of a brand further—differentiation, collaboration, innovation, validation, and cultivation—and learn how to give their brand strategy approach a new edge.
…Literally. Last week, our Pro Group members flew in to LAX to gear up for a jam-packed weekend at The Futur HQ for our first meetup of 2020.
On Thursday, February 27th, we held a special brand masterclass workshop & certification hosted by the brand master himself, Marty Neumeier, which kicked off our weekend with the Pro Group on a high note.
Saturday, Feb. 29th
Following Marty’s masterclass workshop, the Pro members got the chance to dive deeper into the topics presented and discussion. With both a whiteboard session and an after-hours powwow, each member of the group had the chance to explore the five disciplines of a brand further—differentiation, collaboration, innovation, validation, and cultivation—and learn how to give their brand strategy approach a new edge.
Chris Do is an Emmy award winning director, designer, strategist and educator. He’s the Chief Strategist and CEO of Blind, executive producer of The Skool, and the Founder and CEO of The Futur— an online education platform that teaches the business of design to creative thinkers.