Many creatives have approached Chris with this question, hoping he could provide a clear answer. But what they don’t know, is that Chris doesn’t have the answer because he doesn’t really experience creative blocks. He points to his subconscious as one of the reasons why.

You know that moment just before you fall asleep, or right before you wake up? Well, those two moments of time are actually perfect opportunities to tap into your subconscious. For Chris, he reviews everything he learned that day just before going to sleep. He’ll think back on his day as his mind starts to drift. Then when he wakes up, he has an idea in mind of how he’s going to take action on what he learned the previous day.

We’re not suggesting you go to sleep so you can wake up with amazing ideas. What we are saying is to take the moments of quiet and stillness, and use them as a way to reflect. To think about how you can solve a problem, where that missing piece of equipment might be, or how you want to structure your day.

It’s amazing what practicing mindfulness can do. By tapping into your subconscious mind, you can create concepts that solve creative problems, and prevent future creative blocks from happening again.

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