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Benjamin Shapiro

Benjamin Shapiro is a brand development and marketing strategy consultant turned podcaster. He runs the MarTech Podcast, which is short for marketing technology.He initially started the podcast as a side project, to help onboard new clients. But it has since blossomed into a bonafide business leading him to start his own podcasting network.

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Side project gone wrong

Benjamin Shapiro is a brand development and marketing strategy consultant turned podcaster. He runs the MarTech Podcast, which is short for marketing technology.

He initially started the podcast as a side project, to help onboard new clients. But it has since blossomed into a bonafide business leading him to start his own podcasting network.

Benjamin and Chris discuss the inner workings of podcasting, how to make sense of marketing analytics and how to build meaningful sponsored content that aligns with your brand.



Sep 21

Side project gone wrong

From side project to bonafide business

Benjamin Shapiro is a brand development and marketing strategy consultant turned podcaster. He runs the MarTech Podcast, which is short for marketing technology.

He initially started the podcast as a side project, to help onboard new clients. But it has since blossomed into a bonafide business leading him to start his own podcasting network.

Benjamin and Chris discuss the inner workings of podcasting, how to make sense of marketing analytics and how to build meaningful sponsored content that aligns with your brand.



About
Greg Gunn

Greg Gunn is an illustrator, animator and creative director in Los Angeles, CA. He loves helping passionate people communicate their big ideas in fun and exciting ways.

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From side project to bonafide business

Podcast