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Delivering CORE

12.8.20

about the event

Delivering CORE is a live, 3-hour workshop where you will learn how to summarize and deliver the results and insights developed during a CORE Discovery session.

Join us!

Ease the creative process and eliminate the guesswork.

In this live workshop, you’ll discover a concrete method of closing out a CORE Discovery session in a way that leaves your clients feeling excited, committed, and ready to move forward with the rest of the project. You'll learn how to summarize the session, develop an in-depth discovery document, and present your insights effectively.

HOW TO START

Take your role as a strategy-first creative further.

Facilitating a great discovery session is only half the battle. Delivering the insights to your clients in a meaningful, unforgettable way is how you can make sure that the spark from the facilitation becomes a roaring fire of change.

Your discovery document will be used as a roadmap, a guidebook, and a barometer by your clients for years to come. You’ll learn how to craft and present this to your clients in a way that will cement your insights with ultimate clarity.

Lead more efficient and impactful discovery sessions to learn what’s important to your clients and become a more valued partner.

Work with your clients to identify current obstacles and devise a clear, actionable solution through a strategy and data-driven approach.

Use the roadmap to get aligned on priorities from the beginning and set your clients up for success.

Watch your value as a creative professional skyrocket. The discovery session is the most valuable asset to your process to help you smoothly and efficiently hit the client’s vision on the mark.

who this is for

For new and existing CORE students working in client-facing engagements.

If you’re new to CORE or have been running CORE Discovery sessions for clients or other stakeholders, this workshop is for you. You'll get the opportunity to see how the team at Blind presents our findings... and perhaps learn how to break some bad habits.

Here’s what you need to attend this workshop:

  • You must own CORE Discovery
  • Access to Keynote, or a similar presentation tool
  • Notes from an actual discovery session to the workshop (not required, but highly recommended)
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Meet Ben Burns

“Instead of guessing at every project, I found myself guiding my clients with CORE. I felt more confident about my process than ever... and so can you.”

Ben Burns is a designer, entrepreneur, and strategist who helps growing businesses increase revenue, expand brand awareness, and earn happier customers. He's worked with organizations of all shapes and sizes get clarity, realize their potential, and grow. Ben has been facilitating discovery and strategy workshops for over six years, with budgets as high as $100k for a single session.

Currently, he serves in a dual role as both the Chief Operating Officer of The Futur and as Digital Creative Director at Blind.

The Futur helps creatives, artists, and entrepreneurs develop personally and professionally by providing premier digital educational content. Ben leads the talented marketing and operations teams, who have succeeded in increasing revenue 300% year over year for the past three years.

Blind is a brand strategy consultancy specializing in technology, real estate, and entertainment. Ben leads a team of designers, writers, and technologists and participates in select client projects.

Balancing responsibilities between these two incredible companies is the adventure of a lifetime.

what’s inside

Get everything you need to deliver the results from your discovery facilitation in detail.

Discovery Document Template

Use this template to craft the discovery document from end to end and present professionally to clients. Learn how you can use this document to increase the scope of the project and the budget at the same time.

Example Facilitated Data

Lean on Ben’s example to transform the data generated from your session into engaging insights. Artfully combine your research with facilitated information to set a clear vision for the road ahead with your clients.

Workshop Recording

After attending this workshop, you’ll have access to the full recording so you can jump back into the material whenever you need a refresher.

Details & Logistics

Date & Time:

December 8, 2020 at 10:00 AM PST

Length & Format:

Approximately 3 hours. Digital conference, online only.

Live Attendance: 

We recommend attending the workshop live, but you are not required to do so. You will have access to a video recording of the workshop, which will be uploaded within two business days of the event.

How To Prepare:

  • IMPORTANT: CORE Discovery is mandated prerequisite.
  • Bring data and insights that you've collected from a discovery facilitation (optional). If you haven't done a session yet, we will have an example for you to use.
  • We will be working in Keynote, but you will be able to follow along using any other presentation software.
  • Have water on hand: it's important to stay hydrated!
  • If you'd like the instructor to be able to see you, make sure your webcam and microphone are in good working order.

DETAILS & LOGISTICS
instructor

Meet Your Coaches

“Instead of guessing at every project, I found myself guiding my clients with CORE. I felt more confident about my process than ever... and so can you.”

Ben Burns is a designer, entrepreneur, and strategist who helps growing businesses increase revenue, expand brand awareness, and earn happier customers. He's worked with organizations of all shapes and sizes get clarity, realize their potential, and grow. Ben has been facilitating discovery and strategy workshops for over six years, with budgets as high as $100k for a single session.

Currently, he serves in a dual role as both the Chief Operating Officer of The Futur and as Digital Creative Director at Blind.

The Futur helps creatives, artists, and entrepreneurs develop personally and professionally by providing premier digital educational content. Ben leads the talented marketing and operations teams, who have succeeded in increasing revenue 300% year over year for the past three years.

Blind is a brand strategy consultancy specializing in technology, real estate, and entertainment. Ben leads a team of designers, writers, and technologists and participates in select client projects.

Balancing responsibilities between these two incredible companies is the adventure of a lifetime.