Stories are a powerhouse for nurturing your followers. They're the perfect place to showcase your personality and connect with your audience on a deeper level. Furthermore, Instagram recently confirmed that they're developing and releasing numerous new features to fuel the demand for what Stories can offer. Whether you're looking to increase your sales, engagement rate, or your understanding of your audience, Elle will walk you through how to attain each of these effectively.
Without a solid social media strategy, it’s hard to get the results you want on Instagram. It’s even harder to work with a platform that’s constantly changing. But in this workshop, Elle covers how to use Stories the right way and why they should be a vital piece to your social media strategy.
When done correctly, Stories are actually quick to create, result in high engagement, and make your audience want to hear more from you. This workshop will equip you with the best practices, show you common mistakes you're probably making, and demonstrate how to increase your Stories’ impact so they produce the results you need to grow your account.
Learn to create visually engaging Stories with a quick run-through of design basics.
Discover the built-in tools you might not know about to boost your Stories’ impact.
Keep your audience interested and engaged for every hour that your Story is live.
Speed up your content-creation process so your efforts continuously work for you.
You're currently unsure about what to post on Stories.
You want to better understand your audience.
You want to increase your engagement rate.
Your Stories just aren't getting the response you desire.
Elle’s going to show you just how vital stories are to your social media strategy. You'll find this workshop especially valuable if you're trying to increase online engagement or sell products/services through Instagram.
Elle Money is a marketer, an entrepreneur and our in-house Social Media Marketing Manager. With 4+ years of social media management and consulting under her belt, Elle expertise lies in Instagram growth.
As part of the talented marketing and operations team at The Futur, Elle has played a vital role in increasing revenue 300% year over year for the past three years.
The Futur's Instagram account has also grown from 30k to 370k thanks to Elle's efforts, largely due to her ability to create insightful micro-content. Elle understands how to find key takeaways in our content, and revamp this in a highly-valuable way on Instagram, earning her the title of SME — a Subject Matter Expert.
Before joining The Futur team, Elle wrote viral content and strategized social content that increased Facebook, Instagram and Pinterest traffic exponentially.
Now, Elle regularly consults for small businesses and shares her expertise through her Instagram page.
The 'how' behind your goals. Take a deep dive into the tools and hacks to maintain your audience's interest, promote a product/service, and encourage them to take specific actions. Elle will teach you her most cherished tips, including how to use stickers effectively and ways to give your Stories longevity after the standard 24 hours.
Never lose your audience’s attention with a beautiful, well-designed Story. Learn the power of placement, the secret to customizing stickers, and which programs are personally recommended by Elle.
Whilst a Story is 15-seconds, you only have a fifth of that time to catch your follower's eye. Elle will show you how to implement hierarchy and sequences to get your message across clearly and effectively.
During this workshop, you’ll complete several tasks that you’ll demo, practice, and share. You’ll be able to present your work for a live review by Elle Money so you walk away with a full understanding of the entire Story creation process.
Dec. 15 at 10AM PST or Dec. 16 at 6PM PST
Approximately 3.5 hours. Digital conference, online only.
We recommend attending the workshop live, but you are not required to do so. You will have access to each video recording of the workshop for 14 days.