Facilitate brand strategy sessions with confidence and be seen as a valued business partner.
Research ideal users and customers to create a brand they’ll instantly connect with and keep coming back to.
Provide more value to clients with a clear plan of action throughout the entire brand strategy process.
Explore the current market and identify competitors to position the brands you create above the rest.
Anneli is an award-winning Brand strategist based out of Stockholm, Sweden. With her 20+ years of experience in Brand strategy, design thinking, and marketing she has a unique positioning in the market. The experience is coming from working with a wide range of brands of different sizes and forms. From international brands like Coca-Cola, Levi's, Polaroid, John Deere, and Volvo to innovative organic food brands from Sweden with a focus on sustainability.
She also has experience from being Chief Brand Officer and Chief Marketing Officer at Lantmännen, a multi-billion-dollar company and northers Europes leader in agriculture, machinery, bioenergy, and food products. Lantmännen got awarded The most sustainable brand in Sweden in 2014 and 2019.