Brand Strategy

Keone Chong advises on mapping the user journey during a strategy session.

Chris Do reviews actual strategy decks used by the pro group during previous strategy sessions.

Mo Ismail leads a call to discuss best practices to keep in mind after running a strategy session for a client.

Chris Do leads a keynote presentation on what it means to be a facilitator and what the core goal is when running a discovery session.

Chris Do leads an interactive practice session with the pro group to deep dive into facilitating strategy

Mo Ismail leads a keynote on becoming a better problem solver during a strategy session.

Chris Do talks with the group about being a better facilitator during a strategy session.

Mo Ismail gives a quick tip on asking questions during a strategy session.

In this call Chris discusses how to become a better facilitator with the 30k Foot View strategy.

In this wrap-up session, Chris debriefs Pro members and answers their questions around the 30k Ft. View exercise.

Mo Ismail leads a call on developing some expertise around what brand strategy is and identifying your relationship with it.

Chris Do runs a live strategy session which allows the pro group to observe and take notes as he goes through his process.

Chris Do explains how to translate the exercises in a strategy session into writing copy for your team.

Chris Do answers a pro member's question about a client's request for a strategy session packet instead of an in-person meeting.

Chris Do answers a pro member's question about the length of time they should dedicate to facilitate strategy for a client.