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May 25, 2022
POP! Seat w/ Sam Horn
Wednesday, May 25, 2022
TheFutur

Author, professional speaker, coach, consultant, amazing human Sam Horn is coming to the Futur. Four lucky individuals will get to sit in the POP! seat w/ Sam and get feedback on their writing. Sam will share 3 POP! concepts and give her valuable feedback on your ideas.

Take your Value Prop and Give it Pop! Pt. 3
Wednesday, April 20, 2022
Chris Do
Take Your Value Prop and Give it Pop! Pt. 2
Wednesday, April 6, 2022
Chris Do

In this call, Chris Do breaks down 2 additional exercises, The Valley Girl, and Rearranging Cliches. We'll also hear from Pro Members on the progress of their homework, core words and W9.

Take Your Value Prop & Give it Pop! Pt.1
Wednesday, March 16, 2022
Chris Do

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can't wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations? Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process POP! (Purposeful, Original, Pithy) to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.

Office Hours - Copywriting, with Brett Brown
Monday, April 26, 2021
Chris Do

Chris Do & Brett Brown help pro members with sharpening their marketing copy.

Office Hours - Brett Brown no. 2
Monday, February 15, 2021
TheFutur

Brett Brown leads a Q&A on writing marketing copy.

Writing Copy For Proposals: Review & Technique
Monday, January 18, 2021
Ben Burns

A well-crafted design proposal might mean the difference between gaining new clients and watching opportunities pass you by. Unless you work as a full-time designer for an agency or corporation, you're most likely a freelancer, which means you'll have to submit a lot of proposals during your career to keep getting new clients.

Oct 9, 2019
Writing Copy After Strategy
Wednesday, October 9, 2019
Chris Do

Chris Do explains how to translate the exercises in a strategy session into writing copy for your team.

How to Write Better Copy for Web
Friday, August 3, 2018
TheFutur

Having a clear value proposition is key to your company's website. If it's not clear a customer will be confused and will not reach out. Chris Do and Pro Members dig deep to uncover why a website is not getting people to fill out a contact form.

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