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Lead Generation

This is all the content, resources, and course material to help you generate more leads. Learn how to build awareness and attract new business.

Lead Generation

Help your prospects easily find you.

Are you doing everything you can to get clients to land on your website? There’s more to it than creating good content. Read on to learn how to revamp your lead generation.

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Video Content

Document and Show Your Creative Process

Document and Show Your Creative Process

Make A Case Study That Gets Client Work

Make A Case Study That Gets Client Work

Establish the Terms of Engagement During the First Client Meeting

Establish the Terms of Engagement During the First Client Meeting

Instagram Content Strategy - How to Determine What to Post

Instagram Content Strategy - How to Determine What to Post

How to Get Design Clients

How to Get Design Clients

Make A Case Study That Gets Client Work

Make A Case Study That Gets Client Work

Why Redesign the Dropbox Logo? Design Master Brian Collins Explains

What is Branding? A deep dive with Marty Neumeier

What is Branding? A deep dive with Marty Neumeier

F1 Formula 1 Logo Review Critique

What is the Difference Between Branding & Marketing? What’s More Important?

What is the Difference Between Branding & Marketing? What’s More Important?

Beer Brewery Makeover — Building a Brand, Ep. 11

Making the Perfect Beer Commercial – Building A Brand, Ep 10

What is Branding? 4 Minute Crash Course

What is Branding? 4 Minute Crash Course

How to Position a Brand

Brand Identity Design Presentations and Critique - Young Guns EP 10

How She Went From Charging $0 to $5k For Strategy in 6 Months

How She Went From Charging $0 to $5k For Strategy in 6 Months

Designing a Beautiful Beer Can – Building A Brand, Ep. 9

A Better Way to Present to Clients – Building A Brand, Ep. 5

Working on a Design Team – Building A Brand, Ep. 3

How to Narrow Down Your Design Ideas – Building A Brand, Ep. 4

Logo Design Process with a Client - Building a Brand, Ep 6

Identity Design: Branding

Identity Design: Branding

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Articles & Posts

Essential Marketing Channels For Small Businesses

All of marketing channels mentioned in this article are the best way of reaching customers, especially if you’re in design business industry. They will help you stay relevant, competitive and profitable, especially in this technological age.

Getting to the Heart of Your Lead’s Problem

Ask the right questions to make sure you're getting to the heart of your lead's problem before you ask for the sale.

Meeting a Client: 4 Profiles to Identify

Meeting a client for the first time? We break down four client profiles to take note of before your next meeting.

How to Get More Clients

From one creative professional to another, here are our recommendations on how to get more clients.

No Work? Reinvent Yourself

What do you do when you have no work? Reinvent yourself. When times are tough, you'll have to adapt to the changes.

How to Find Bigger Clients When You’re On Upwork

When you're freelancing, it can seem tough to find bigger clients when you're on sites like Upwork. Here's how you can land higher-paying clients.

First Meeting Workbook

Never make another proposal blind again and ask all the questions that show potential clients you really understand their projects' needs.

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Podcast Episodes

Copywriting and Cold Emails

Copywriting and Cold Emails

Brevity

How To Ask For New Business

How To Ask For New Business

Content Marketing Consultant

Content Marketing Consultant

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Courses & Resources

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How to Find Clients

How to Find Clients

Everything you need to know about generating awesome leads. Ever wonder how some studios and freelancers wind up with the coolest projects? Learn how... here.