Branding Videos, Articles, Resources, and Courses

Branding is more than an identity.

Many people confuse what branding is. It’s not a logo, product, or promise. Branding is a “gut feeling about a product, service, or company.” Let’s take a look at how branding is created and its impact.

Identity Design: Branding

What's the difference between identity design and branding?

Watch

Video Content

Read

Articles & Posts

How to Build a Brand in 24 Hours or Less

Read

Fabian Geyrhalter's sharing his process and framework to help you build a brand for yourself and your clients in 24 hours or less.

Written by

Oct

Building a Disruptive Brand: Inside Marty Neumeier’s Masterclass

Read

Marty Neumeier pays a visit to The Futur HQ to hold a branding workshop and masterclass. See what went down, and what participants learned.

Written by

Chris Do

Mar

How CORE can help you charge over $10k for discovery

Read

CORE is a discoveryframework. It has components that help you define the brand and write a positioning statement. If done properly, it can produce actionable insights.

Personal Branding Worksheet

Does your personal brand reflect who you need to be in order to reach your professional goals? If you don't know, use this worksheet to learn about yourself and find out.

download free

Listen

Podcast Episodes

The Business of Sound Design

Listen

115

Invisible marketing

Listen

104

The Promise of Virtual Reality

Listen

Designing With Empathy In Mind

Listen

Why Branding Matters

Listen

Inclusion and Belonging: The Difference

Listen

Don’t Call It A Side Hustle - Part 1

Listen

Marketing Versus Branding

Listen

Branding: Identity Design

Listen

Where To Start With Social Media

Listen

How To Get Work On Behance

Listen

Learn

Courses & Resources

Animation for Designers

Apostolos Roussas

$149

Expand your creative potential and bring your designs to life. Stand out to clients and reel in an audience with unique, eye-catching animations.

Buy now

Learn More

The Style Guide Kit

Ben Burns

$79

The Style Guide Kit is an easy-to-use, done-for-you brand book template that has everything you need to deliver branding projects successfully, grounded in decades of experience.

Buy now

Learn More

Brand Messaging Kit

Chris Do

$299

This downloadable kit is the by-product of years of experimentation, research and synthesizing, all packed into a hyper-condensed and easy-to-use framework.

Buy now

Learn More